Accountability Coaching

Why Do You Need Accountability?

You need it because your lack of action is costing your business money, you’re missing out on opportunities, and you’re upsetting people.

Are you a high-performing entrepreneur who wants to achieve more?

If so, you’ve come to the right place. Accountability Coaching isn’t about punishing those who are lazy or lack business hunger. It’s the absolute opposite.

Learning to implement accountability is perfect for high performers who want to Get Shi!t Done, achieving more goals each day without having to work harder or longer. Leave inaction behind; this is simply procrastination – sticking your head in the sand and praying things will improve is blind hope.

Hope is not a strategy taught at Harvard Business School. Steve Jobs didn’t hope; he acted. For me, the ability to ‘implement and execute’ is what everything else hinges upon, and is critical to your business’s success.

If you want to have more wins while juggling even more balls in the air, you need to act!

My TOP 7 Reasons
People Don't Get Sh!t Done.

Do you and your team identify with any of these?

1. Feeling Overwhelmed

You have so much to focus on, you pay attention to whatever yells the loudest.


  • Write it down– Take the ‘overwhelm’ out of your mind and put it on
    paper where you can distance yourself. You can also write down every task
    you’re worried about.
  • Bite-sized chunks – Next, group your tasks into larger chunks. Organising to-do lists into ‘chunks’ helps you see your world more clearly.
  • Choose carefully – Look at your chunks and prioritise tasks based on what makes you feel strong. Which ones do you love? Which are you looking forward to? Plan to do these first and find a small way to celebrate the completion. If possible, delegate tasks to those who have an interest or expertise in the area. People find doing these activities provides the strength
    and resilience to face everything else on their list.
  • Take action – Action is the antidote to feeling overwhelmed. Just begin. Often, the simple act of starting alleviates accumulated anxiety and stress. Accountability Coaching helps with this process.
  • Focus – Think about what you’re doing rather than
    what you’re not. Worry and time have a unique relationship. The more you have of one, the less you have of the other. Both are suspended when you focus on what is right in front of you now.


Do you try to get too much done in an unrealistic timeframe? Are you able to say NO to others?


  • Review your schedule to see if you can accommodate the new deadline. If it places you ‘under the pump’ say ‘NO’ and delegate to others or reset the timeline to fit with your schedule.
  • Remember, we ambition addicts have a hard time relaxing. As unscheduled time fills us with dread, run a tight agenda.

3. Not Having a Plan

You would like to get a specific task or project done, but you aren’t in the right mindset to make a functional plan. Some people never create plans. ‘If you fail to plan, you plan to fail,’ is right. For me, there’s never been a sentence that rings truer.


  • First, whenever you plan, plan to succeed so it isn’t a surprise when the plan eventually leads you to success, more achievements, and an improved position in the market – be it for a brand or product.
  • Next, when you’re planning to succeed, the plan must include your progress as well as the best pathway to achieving the goal.
  • Third, I personally like to ‘deconstruct’ my plans. I find working backwards from my goal enables me to break down what is required and helps me to set adequate completion times for all necessary steps and tasks.
  • Finally, if you need further help with planning, let’s begin working together. Test out one of our Accountability Coaching packages today.

4. Focusing on Past Problems

What stopped you from achieving in the past may still be present. The monkey could still be on your back, and you don’t have a plan to deal with it. While hoping it will go away, you’re also conscious it’s doubtful it will.


  • Habits don’t disappear on their own. You need to make the commitment to ‘let it go’. If you don’t make this conscious choice upfront, you’re potentially sabotaging any effort to move on from this past trauma.
  • Every moment we have a choice – you can continue to feel bad about your past or start feeling good. You need to take responsibility for your own happiness, not putting power into the hands of a past event.
  • Now is the time to let go. Let go of the past and stop reliving it. Stop telling yourself you can’t do it. You can’t undo the past, but what you can do is make today the best day of your life.

5. Not Knowing Where to Start

When you don’t know where to start an exercise, you procrastinate and never begin.


  • Deconstruct the desired goal or outcome, working backwards to break it down into small bite-sized chunks.
  • When ‘idea gremlins’ show up to disrupt the soul without explanation, trying to understand their meaning before the optimal time to do so only leads to frustration. Instead, let them come. Let them dance. Let them turn over tables. See what they have to say without demanding they have a reason.
  • Get your ideas and everything else spinning around inside your mind down on paper. Write out your ideas and thoughts.
  • Circulate this information to others and welcome feedback from a different perspective.
  • If you need further assistance, check out our Accountability Coaching Packages.

6. Not Having a Big Enough Reason

If you don’t have a big enough reason to get the task or project done, there’s NO true motivation for completion. Typically, you’ll move on to the next project, leaving the first one unfinished because you feel the new project has a more significant meaning… and the cycle continues.


  • You need to reconnect with your project and understand why you need to complete it.
  • Also, understanding the importance of the role you play and how completion of the job impacts others reminds you of your responsibilities –
    to play your part, and not let others down.
  • There are a ton of procrastination techniques keeping us from reaching the finish line. When going through one, I take a few minutes to visualise what it would mean to myself and others to finish the project. I then go hard and power through to get it done.

7. Not Having Anyone to Hold You Accountable

If you don’t have anyone to hold you accountable, and deadlines pass without a fuss, it’s as though no one cares. However, if you had shared your completion date with someone else, they’d have been checking on your progress, assisting you to work through the awkward moments, and helping you get across the finish line to meet your time commitment.


  • Despite what you might think, you can’t do it alone. Human beings are social animals. There is little glory in solo failure, so swallow your pride and ask for help, advice, or clarity. You may have to return the favour someday, but this is what friends and colleagues are for; they make exceptional accountability buddies.
  • It also helps to bring in an objective third-party into your world. With no emotional attachments or connections, you’ll receive the benefit of fresh eyes, an outsider’s perspective, and new ideas.
  • Engage an ‘Accountability Coach’. I’ll keep you on track, so you honour the promises and commitments made to yourself and others. I’ll check in on your progress each week to ensure you’re focused and on course. I care, and because of this, you’ll see results.

    Give me a call on +61 418-379 369.

Accountability starts at the TOP

Put simply, it indicates who’s responsible. We’re accountable to people and responsible for things. The thorough and effective completion of a project or task cannot exist without clarity of objectives and the internal alignment integral to any coordinated planning process.

CEOs often mention insufficient accountability within their organisations. They have reason to worry; without it, performance, productivity, and brand equity are reduced.

Accountability begins at the top, starting with the CEO holding their senior managers accountable. This extends throughout various organisational levels, as we recognise the importance of direct reports to managers.

In parallel, the process involves how managers respond to these direct reports and extends to overall team accountability. At a broader level, the organisation is accountable to its stakeholders, including owners, shareholders, and the wider community.

What is the Actual Meaning of Accountability?

The business dictionary states “accountability” as,

The obligation of an individual or organisation to account for its activities, accept responsibility for them, and disclose the results in a transparent manner. It also includes the responsibility for money or other entrusted property.

The bottom line is, being accountable entails delivering on promises or honouring commitments made to ourselves or others. There is a difference between accountability and responsibility; they’re cousins, not identical twins.

Let me explain. You are responsible for things and accountable to people.

It’s essential if we want to get stuff done, we need a person we can work with – someone in a central role who holds you to account.

This person needs to have a proven track record of getting things done themselves.

Ask them, Do you “walked the talk”?

Accountability boosts activity, while activity increases opportunities.

That’s precisely how I can help, you can also find me on LinkedIn

Caroline Ross
Caroline Ross
20. June, 2022.
My six month experience with Darren was nothing but positive, he has helped me to become more organised and accountable for which I am very grateful !
Stephanie Rohde
Stephanie Rohde
11. June, 2022.
I have had the pleasure of working with Darren for a couple of years now and I can not recommend his services highly enough. Darren has always got a different angle for consideration in all that we do together - His guidance is truly irreplacable!
Garry Robinson
Garry Robinson
9. June, 2022.
Just had my 'Unboxing Session' with Darren and I'm feeling on top of the world! Darren helped me prioritise exactly what I must do to reach my goal and even helped me figure out a plan to achieve it that I am confident will work. Darren is very supportive and I got the impression that he really cares about the people he works with. If you feel stuck in your life, career or business, I highly recommend you book a call. Darren will give you a reality reset and send you off in the right direction.
Susan Ofeimun
Susan Ofeimun
15. May, 2021.
The opportunity to get a Zoom call with Darren Finkelstein was absolutely valuable. The actionable steps provided clear guidance on my next moves. I recommend this professional to any business owner around the world.
Andrew Chrysostomou
Andrew Chrysostomou
7. April, 2020.
After connecting with Darren, we had a Unboxing Session via Zoom. We spoke about the steps I needed to consider before starting a new brand from scratch. His advice is drawn from his own personal experience and from others he has helped in similar beginnings. Armed with a list of things to do I am looking forward to our follow-up session.
Kerry Kornhauser OAM
Kerry Kornhauser OAM
19. June, 2019.
Darren is great in cutting through the clutter and identifying the important aspects to focus in taking our not for profit organization going forward and making a difference to many disadvantaged!. Thanks Darren for your support.
Anthony Eden
Anthony Eden
10. June, 2019.
Soo much energy and experience!
Vincent Sharp
Vincent Sharp
6. June, 2019.
Whenever I walk out of a "session" with Darren, I feel some of the "load" has been shared - but I know the truth - Darren's just helped me prioritise my to-do list, and I thank him for that!
leon rothman
leon rothman
4. June, 2019.
Darren Finkelstein from tick those boxes has been a wonderful help with our business . It is great dealing one on one with Darren who puts some logic to the day to day madness in running a small company . I highly recommend Darren to anyone needing support and guidance
Ned Coten
Ned Coten
3. June, 2019.
Darren is the Guru when it comes to GSD! If you need something to happen, he's the guy you need to speak with!